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Webinar by Request (Online): What’s In A Name? An Artist Branding – MacEwan University

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Webinar by Request (Online): What’s In A Name? An Artist Branding – MacEwan University

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What’s in a Name? An Artist Branding Workshop with MacEwan Arts and Cultural Management Faculty.

  • A brand has physical qualities
  • A brand has its own personality
  • A brand has its own culture
  • A brand is a relationship

Join us for a 1-hour workshop on discovering and creating your own brand as an artist. We’ll consider how branding sits within authentic relationship building for an arts practice and leave with some takeaways you can begin to develop your Brand vision.

Facilitator:
Rayanne Haines is an award-winning author, arts educator, and cultural producer of intersectional films, stage shows and panels. She is the creator and host of the literary podcast Crow Reads, is the President of the League of Canadian Poets, and teaches Arts and Cultural Management at MacEwan University. Her hybrid poetry collection, Tell the Birds Your Body is Not a Gun won the 2022 Stephan G. Stephansson Alberta Literary Award and was shortlisted for both the BPAA Robert Kroetch Award and the National ReLit Award. Recent essays and poems are published in the Globe and Mail, Minola Review, Fiddlehead, Prairie Fire and others. She has performed her poetry across Canada and is published in various formats in Canada, the USA and the UK.

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