Job Posting: Marketing and Communications Manager, Lunchbox Theatre
Lunchbox Theatre seeks a talented and creative marketing professional to manage the marketing and communications functions of the theatre.
The Marketing Manager is responsible for the development, implementation, and evaluation of programs designed to meet or exceed the theatre’s ticket revenue and attendance goals. The Marketing Manager is responsible for creating and overseeing all marketing campaigns and initiatives as well as supervising the Box Office Manager. The Marketing Manager will also coordinate the flow of information among patrons, staff, artists, and volunteers to ensure ongoing smooth operations.
Reports to: Artistic Director and General Manager
In concert with the General Manager, Artistic Director and the Board of Directors, develop innovative and aggressive marketing campaigns to promote and publicize the theatre and its related activities, and increase attendance and public awareness throughout the community
Manage media activities of the theatre, informing the media of events at the theatre, liaise with media to facilitate coverage of theatre activities, and coordinate the annual season launch and other press events.
Obtain media (print/radio/TV) sponsors for each production and special event, maintaining and nurturing these relationships
Write, produce and coordinate the production of all marketing and promotional materials: the show program and poster for each presentation by the Theatre, including Suncor Energy Stage One Festival; the Theatre newsletter; and any additional flyers and brochures.
Work with all photographers, designers, printers and contracted services as necessary as well as ensuring the most competitive prices for these services.
Design display-ready advertisements for each production and all additional special events and activities that require promotion and advertising, as well as signage and exhibition displays as needed to promote the theatre.
Manage and maintain the annual Marketing budget, in consultation with the General Manager
Coordinate creation and distribution of the Opening Day and Preview invitations with the Box Office Coordinator
Work with the Communications Committee (a sub-committee of the Board of Directors) to direct them in their work supporting the communications functions of the theatre, assign projects, and review the work of the Committee
Orient, train and supervise volunteers for administrative projects in the Marketing dept (examples include flyer distribution, poster distribution, mailouts, promotional booths)
Attend Board meetings as required by the General Manager and/or Board of Directors and/or Board Committees
Front of House
Supervise the Box Office Manager, and hire candidates when necessary
Track daily and seasonal ticket sales and trends
Responsible for Theatre Manager use; training, maintenance, and upgrading
Supervise creation and maintenance of contact databases for Groups Sales and Fund Development, supervise maintenance of accurate patron records and mailing lists
Coordination of the Theatre’s IT needs, including basic onsite troubleshooting, hardware & software acquisition, coordination of network maintenance and upgrades with IT service provider.
Design and production of all materials related to Fund Development
Attend meetings related to Fund Development
Work with Special Events Committee on coordination of any initiatives related to Fund Development
Act as a liaison for communication with Sponsors and Donors
Other related tasks which may, from time to time, be assigned by the General manager or Artistic Director.
Qualifications and Skills Required
The successful candidate will be a passionate marketing professional with a minimum of two years experience in arts marketing or administration. Skills and qualities required include:
Strong leadership and management skills
Effective time and budget management skills
Ability to work autonomously while being part of a small and highly-integrated team
Flexibility; ability to take on tasks required to meet the theatre’s goals
Ability to anticipate and mitigate problems as they arise
To apply, please send a resume and a cover letter that addresses the skills, attributes and qualifications detailed above to:
George Ross, General Manager
Application Deadline: July 12, 2013
Three professional references will be requested from candidates who are invited to an interview.
Lunchbox Theatre is an equal opportunity employer, and is interested in receiving applications from a broad spectrum of qualified people who are representative of the Province’s diversity.
About Lunchbox Theatre
The world’s longest running lunchtime theatre, Lunchbox Theatre is a professional company that caters to downtown office workers over the noon-hour by producing at least seven plays per season, as well as the Suncor Energy Stage One Festival and the RBC Emerging Director Program. Lunchbox Theatre is located at the base of the Calgary Tower.